Amanqaku othelekiso: I-Toy Market Showdown phakathi kwe-Chenghai kunye ne-Yiwu

I-Chenghai: Indawo yokuzalwa yoTshintsho kunye nokuFakwa kweMpawu

Ibekwe kunxweme olusemazantsi mpuma kwiPhondo laseGuangdong, isithili saseChenghai siyinxalenye yesixeko esikhulu saseShantou kwaye saziwa ngembali yaso enzulu kushishino lokudlala. Idla ngokubizwa ngokuba yi "Chinese Toy Capital," iChenghai iye yavela kwisiseko sokwenziwa kwemveli ukuya kwindawo entsha kunye nophawu lwamandla. Ikhaya kwiinkampani ezininzi zokudlala ezaziwayo, kubandakanya iBarney & Buddy kunye neBanBao, iChenghai isebenzise amandla ayo eR&D (uPhando kunye noPhuhliso) ukukhokela kwizinto zokudlala eziphucuke kubuchwepheshe ezifana neerobhothi ezikrelekrele kunye nezixhobo zokufunda zombane.

Impumelelo kaChenghai inokunxulunyaniswa nezinto ezininzi. Indawo yayo eselunxwemeni enobuchule yenza kube lula便捷的 ulungiselelo lwamazwe ngamazwe kwaye itsale utyalo-mali lwangaphandle. Ngaphezu koko, urhulumente wasekhaya uyalixhasa ishishini leethoyi ngokubonelela ngenkxaso-mali yokusungula izinto ezintsha, ukwakha iipaki zemizi-mveliso ezigxile ekwenziweni kwezinto zokudlala, kunye nokukhuthaza intsebenziswano namaziko emfundo ephakamileyo ukukhulisa abasebenzi abanezakhono.

Ugqaliselo kumgangatho ophezulu, iimveliso ezivelisa izinto ezintsha zibeke iifemu zaseChenghai njengababoneleli beprimiyamu kwimarike yehlabathi. Ezi nkampani zigxininisa ukwakhiwa kwebhrendi, amalungelo epropathi enomgangatho ophezulu wokuqonda, kunye nobuchule bokuthengisa obuhambelana nokukhethwa kwabathengi kwihlabathi jikelele. Nangona kunjalo, oku kugxininiswa kumgangatho kunye nokutsha kuthetha ukuba izinto zokudlala zikaChenghai zihlala zifika kwixabiso eliphezulu, zizenza zifaneleke ngakumbi kwiimarike ze-niche kunye nabathengi abafuna iimveliso eziphezulu.

Yiwu: Indlu yaMandla yokuVeliswa kweMisa kunye noSasazo

Ngokwahlukileyo koko, iYiwu, isixeko esikwiPhondo laseZhejiang esidume ngokuba norhwebo olukhulu, ithatha indlela eyahlukileyo. Njengendawo ebalulekileyo yorhwebo lwamazwe ngamazwe, ishishini lezinto zokudlala likaYiwu liyakhazimla kwimveliso nokusasazwa okukhulu. Indawo yentengiso enkulu yesi sixeko ibonelela ngoluhlu olubanzi lweethoyi, ezibandakanya yonke into ukusuka kwizinto zokudlala eziqhelekileyo ukuya kumanani entshukumo yamva nje, ibonelela uluhlu olubanzi lwabathengi behlabathi.

Amandla eYiwu alele kulawulo lwayo olusebenzayo lwekhonkco lokubonelela kunye nemveliso enexabiso eliphantsi. Isixeko sisebenzisa imarike yaso yeemveliso ezincinci ukufikelela kuqoqosho lwenqanaba, oko kuvumela abavelisi ukuba babonelele ngamaxabiso akhuphisanayo ekunzima ukuwathelekisa kwenye indawo. Ukongeza, uthungelwano lwe-Yiwu olomeleleyo lolungiselelo luqinisekisa ukuhanjiswa okukhawulezayo kokubini ngaphakathi nangaphandle, idibanisa ngakumbi indawo yayo kurhwebo lwethoyi lwehlabathi.

Ngelixa i-Yiwu isenokungagxininisi kwizinto zokudlala ezikumgangatho ophezulu njengeChenghai, iyayenza loo nto ngomthamo omkhulu kunye nokwahlukahlukana. Ukuziqhelanisa kwesixeko kwiindlela zentengiso kuyamangalisa; imizi-mveliso yayo inokutshintsha ngokukhawuleza imveliso esekelwe ekuguquguqukeni kwemfuno, ukuqinisekisa ukubonelela rhoqo kwezinto ezithandwayo. Nangona kunjalo, ukugxila kwimveliso yobuninzi ngamanye amaxesha kuza ngeendleko zobunzulu kubuchule obutsha kunye nophuhliso lophawu xa kuthelekiswa neChenghai.

Isiphelo:

Ukuqukumbela, uChenghai kunye neYiwu bamele iimodeli ezimbini ezahlukileyo kwishishini lamathoyizi laseTshayina. I-Chenghai igqwesile ekuphuhliseni iimveliso ezibukhali kunye nokwakhiwa kweempawu eziqinileyo ezijoliswe kwi-echelon ephezulu yemarike, ngelixa i-Yiwu ilawula kwimveliso yobuninzi, inikezela ngeendidi ezahlukeneyo zamathoyizi kumaxabiso akhuphisanayo ngokusebenzisa iziteshi zayo zokusabalalisa ezinamandla. Zombini izixeko zenza igalelo elibonakalayo kushishino lweethoyi zehlabathi kwaye zibonelela ngamacandelo ahlukeneyo entengiso kunye neemfuno zabathengi.

Njengoko imakethi yezinto zokudlala zehlabathi iqhubeka nokuvela, bobabini uChenghai kunye neYiwu baya kuyigcina indima yabo kodwa banokujongana nemiceli mngeni kunye namathuba amatsha. Inkqubela phambili yetekhnoloji, ukutshintsha izinto ezikhethwa ngabathengi, kunye nokutshintsha korhwebo lwehlabathi ngokuqinisekileyo kuya kuba nefuthe kwindlela ezi zixeko ezisebenza ngayo kunye nokwenza izinto ezintsha kwicandelo lokudlala. Nangona kunjalo, iindlela zabo ezizodwa zokwenza kunye nokuhanjiswa kwezinto zokudlala ziqinisekisa ukuba bahlala bengabadlali ababalulekileyo kuqoqosho lweethoyi zehlabathi.