Njengoko umbindi-ndaba ka-2024 ujikeleza, imboni yokudlala yehlabathi iyaqhubeka nokuvela, ibonisa intsingiselo ebalulekileyo, utshintsho kwimarike, kunye nezinto ezintsha. UJulayi ube yinyanga enomdla kakhulu kwishishini, elibonakaliswe ngokusungulwa kwemveliso emitsha, ukudibanisa kunye nokuthengwa, iinzame zokuzinza, kunye nefuthe lokuguqulwa kwedijithali. Eli nqaku lijonge kuphuhliso oluphambili kunye neendlela ezibumba imarike yokudlala kule nyanga.
1. Uzinzo kuthatha iSigaba seZiko Enye yezona ndlela zibalaseleyo ngoJulayi ibikukukhula kogqaliselo lweshishini kuzinzo. Abathengi bakhathalele kakhulu indalo esingqongileyo kunangaphambili, kwaye abavelisi bezinto zokudlala bayasabela. Iimpawu eziphambili ezifana ne-LEGO, iMattel, kunye ne-Hasbro zonke zibhengeze imitsi ebalulekileyo kwiimveliso ezilungele i-eco-friendly.
Ngokomzekelo, i-LEGO, izinikele ekusebenziseni izinto ezizinzileyo kuzo zonke iimveliso zayo eziphambili kunye nokupakishwa kwe-2030. NgoJulayi, inkampani yaqalisa umgca omtsha wezitena ezenziwe kwiibhotile zeplastiki ezihlaziyiweyo, eziphawula inyathelo elibalulekileyo kuhambo lwabo oluya kuzinzo. UMatel ngokufanayo wazisa uluhlu olutsha lwezinto zokudlala phantsi kwengqokelela yabo ethi "Barbie Loves the Ocean", eyenziwe ngeeplastiki eziphinde zasetyenziswa elwandle.
2. Ukudityaniswa kweTekhnoloji kunye ne-Smart Toys
Itekhnoloji iyaqhubeka nokuguqula ishishini lokudlala. UJulayi uye wabona ukunyuka kweethoyi ezihlakaniphile ezidibanisa ubukrelekrele bokwenziwa, inyani eyongeziweyo, kunye ne-Intanethi yeZinto (IoT). Ezi zinto zokudlala ziyilelwe ukunika amava onxibelelwano nawokufundisa, ukuvala umsantsa phakathi kokudlala ngokwasemzimbeni kunye nedijithali.
U-Anki, owaziwa ngamathoyizi erobhothi e-AI-powered AI, watyhila imveliso yabo yamva nje, iVector 2.0, ngoJulayi. Le modeli intsha iqhayisa ngezakhono eziphuculweyo ze-AI, iyenza isebenze ngakumbi kwaye iphendule kwimiyalelo yabasebenzisi. Ukongeza, amathoyizi enyani awandisiweyo afana neMerge Cube, evumela abantwana ukuba babambe kwaye banxibelelane nezinto ze-3D usebenzisa ithebhulethi okanye i-smartphone, bafumana ukuthandwa.
3. Ukunyuka kweeNgqokelela
Amathoyizi aqokelelweyo abe ngumkhwa obalulekileyo iminyaka eliqela, kwaye uJulayi uye womeleza ukuthandwa kwabo. Iimpawu ezinje ngeFunko Pop!, Pokémon, kunye neLOL Surprise ziyaqhubeka nokulawula intengiso ngokhupho olutsha oluthimba bobabini abantwana kunye nabaqokeleli abadala.
NgoJulayi, uFunko usungule ingqokelela ekhethekileyo yeSan Diego Comic-Con, enamanani anohlelo olunyiniweyo abangele isiphithiphithi phakathi kwabaqokeleli. Inkampani yePokémon iphinde yakhupha iiseti zamakhadi amatsha kunye neempahla zokurhweba ukubhiyozela isikhumbuzo sabo esiqhubekayo, ukugcina ubukho babo obuqinileyo bentengiso.
4. Izinto zokudlala ezifundisayokwiMfuno ePhakamileyo
Njengoko abazali besiya bekhangela izinto zokudlala ezibonelela ngexabiso lemfundo, imfuno yeSTEM(Inzululwazi, iTekhnoloji, ubuNjineli, neMathematika) izinto zokudlala ziye zanda. Iinkampani ziphendula ngeemveliso ezintsha ezenzelwe ukwenza ukufunda kube mnandi.
NgoJulayi wabona ukukhutshwa kweekiti ze-STEM ezintsha kwiimpawu ezifana ne-LittleBits kunye ne-Snap Circuits. Ezi zixhobo zivumela abantwana ukuba bazenzele izixhobo zabo ze-elektroniki kwaye bafunde iziseko zesekethe kunye neprogram. I-Osmo, ibhrendi eyaziwa ngokudibanisa umdlalo wedijithali kunye nowomzimba, yazisa imidlalo emitsha yemfundo efundisa iikhowudi kunye nezibalo ngokudlala ngokudibana.
5. Impembelelo yeMiba ye-Global Supply Chain
Ukuphazamiseka kwekhonkco lokubonelela ngehlabathi okubangelwa ngubhubhani we-COVID-19 kuyaqhubeka nokuchaphazela ishishini lezinto zokudlala. UJulayi ubone abavelisi bejongene nokulibaziseka kunye neendleko ezongeziweyo zezinto ezibonakalayo kunye nokuthunyelwa.
Iinkampani ezininzi zijonge ukwahlula-hlula amakhonkco azo okubonelela ukunciphisa le miba. Abanye batyala imali kwimveliso yasekhaya ukunciphisa ukuxhomekeka kwiinqanawa zamazwe ngamazwe. Nangona le mingeni, ishishini lihlala lizinzile, kunye nabavelisi bafumana izisombululo ezintsha zokuhlangabezana nemfuno yabathengi.
6. I-E-Commerce kunye neDigital Marketing
Ukutshintshela ekuthengeni kwi-Intanethi, okukhawuleziswa ngubhubhane, akubonisi zimpawu zokucotha. Iinkampani zokudlala zenza utyalo-mali kakhulu kumaqonga e-e-commerce kunye nentengiso yedijithali ukufikelela kubathengi babo.
NgoJulayi, iibrendi ezininzi ziphehlelele imicimbi emikhulu yokuthengisa kwi-intanethi kunye nokukhutshwa okukhethekileyo okusekwe kwiwebhu. I-Amazon Prime Day, eyayibanjwe phakathi kuJulayi, yabona ukuthengiswa kweerekhodi kwicandelo lokudlala, kugxininisa ukubaluleka okukhulayo kwamajelo edijithali. Amaqonga eendaba ezentlalo anje ngeTikTok kunye ne-Instagram nawo abe zizixhobo ezibalulekileyo zentengiso, kunye neempawu ezixhasa intsebenziswano yefuthe lokukhuthaza iimveliso zabo.
7. Ukudibanisa kunye nokufunyanwa
UJulayi ube yinyanga exakekileyo yokudibanisa kunye nokufumana kwishishini lezinto zokudlala. Iinkampani zijonge ukwandisa iiphothifoliyo zazo kwaye zingene kwiimarike ezintsha ngokufumana izinto ngobuchule.
I-Hasbro ibhengeze ukufunyanwa kwayo kwesitudiyo somdlalo we-indie i-D20, eyaziwa ngemidlalo yabo yebhodi entsha kunye neeRPG. Le ntshukumo kulindeleke ukuba iqinise ubukho bukaHasbro kwimarike yokudlala yetafile. Ngeli xesha, iSpin Master yafumana iHexbug, inkampani egxile kwizinto zokudlala zerobhothi, ukukhulisa iminikelo yabo yokudlala.
8. Indima yeLayisenisi kunye neNtsebenziswano
Ukukhutshwa kweelayisenisi kunye nentsebenziswano kuyaqhubeka ukudlala indima ebalulekileyo kwishishini lezinto zokudlala. NgoJulayi ubone ubudlelwane obuphezulu phakathi kwabavelisi bezinto zokudlala kunye namashishini okuzonwabisa.
Ngokomzekelo, uMatel, uphehlelele umgca omtsha weemoto ze-Hot Wheels eziphefumlelwe yiMarvel Cinematic Universe, ezenza imali ekudumeni kweefilimu ezibalaseleyo. UFunko ukwandise ukusebenzisana kwakhe noDisney, ekhupha amanani amatsha asekelwe kubalinganiswa beklasikhi kunye nabanamhlanje.
9. Ukwahluka kunye nokuBandakanywa kwi-Toy Design
Kukho ugxininiso olukhulayo kwiyantlukwano kunye nokubandakanywa kwishishini lezinto zokudlala. Iimveliso zizama ukwenza iimveliso ezibonisa ihlabathi elahlukileyo elihlala abantwana.
NgoJulayi, i-American Girl yazisa oonodoli abatsha abamele imvelaphi eyahlukeneyo yeentlanga kunye nobuchule, kuquka noonodoli abanezixhobo zokuva kunye nezitulo ezinamavili. I-LEGO ikwandise uluhlu lwayo lwabalinganiswa abahlukeneyo, kubandakanywa amanani abasetyhini kunye nabangewona amabhinari kwiiseti zabo.
10. Ulwazi lweMarike yeHlabathi
Kwingingqi, iimarike ezahlukeneyo zifumana iindlela ezahlukeneyo. KuMntla Merika, kukho imfuneko emandla yezinto zokudlala zangaphandle nezisebenzayo njengoko iintsapho zifuna iindlela zokugcina abantwana bonwabile ngexesha lasehlotyeni. Iimarike zaseYurophu zibona ukuvela kwakhona kwizinto zokudlala eziqhelekileyo ezifana nemidlalo yebhodi kunye neepuzzle, eziqhutywa ngumnqweno wemisebenzi yokudibanisa usapho.
Iimarike zase-Asiya, ngakumbi i-China, ziyaqhubeka ukuba yindawo yokukhula. Izigebenga ze-E-commerce ezifanaAlibabakunye nengxelo ye-JD.com inyuse intengiso kudidi lwezinto zokudlala, kunye nemfuno ephawulekayo yeethoyi zemfundo kunye ne-tech-integrated.
Ukuqukumbela
UJulayi ube yinyanga eguquguqukayo kwishishini lezinto zokudlala kwihlabathi, eliphawulwe ngokusungula izinto ezintsha, iinzame zozinzo, kunye nokukhula okucwangcisekileyo. Njengoko sisiya kwisiqingatha sokugqibela sika-2024, ezi ndlela zilindeleke ukuba ziqhubeke nokubumba imarike, ziqhubela ishishini kwikamva elizinzileyo, elinobugcisa kunye nekamva elibandakanyayo. Abavelisi bezinto zokudlala kunye nabathengisi kufuneka bahlale bekhulile kwaye besabela kule mikhwa ukuze basebenzise amathuba abawabonisayo kwaye bajonge imiceli mngeni abayenzayo.
Ixesha lokuposa: Jul-24-2024
