Amanothi Okuqhathanisa: Umbukiso Wemakethe Yamathoyizi phakathi kwe-Chenghai ne-Yiwu

I-Chenghai: Indawo Yokuzalwa Yokuqamba Okusha kanye Nokumaketha

Itholakala ogwini oluseningizimu-mpumalanga yeSifundazwe sase-Guangdong, isifunda saseChenghai siyingxenye yedolobha elikhulu laseShantou futhi sidume ngomlando waso ojulile embonini yamathoyizi. Okuvame ukubizwa ngokuthi "I-Chinese Toy Capital," i-Chenghai ishintshile isuka kusizinda sokukhiqiza esijwayelekile yaya ekubeni yindlu yamandla emisha kanye nokufaka uphawu. Ikhaya lezinkampani zamathoyizi eziningi ezaziwayo, ezihlanganisa i-Barney & Buddy kanye ne-BanBao, i-Chenghai isebenzise amakhono ayo aqinile e-R&D (Ucwaningo Nokuthuthukiswa) ukuze ihole kumathoyizi athuthuke kakhulu kwezobuchwepheshe njengamarobhothi ahlakaniphile namathuluzi okufunda ngogesi.

Impumelelo kaChenghai ingabangelwa izici eziningana. Indawo yayo elisogwini enekhono isiza便捷的 ukuhlelwa kwamazwe ngamazwe futhi iheha ukutshalwa kwezimali kwamanye amazwe. Ngaphezu kwalokho, uhulumeni wasekhaya uyeseka ngenkuthalo imboni yamathoyizi ngokuhlinzeka ngoxhaso lokusungula izinto ezintsha, ukwakha amapaki ezimboni agxile ekwenziweni kwamathoyizi, kanye nokugqugquzela ubudlelwano nezikhungo zemfundo ephakeme ukuze kuthuthukiswe abasebenzi abanamakhono.

Ukugxila kwekhwalithi ephezulu, imikhiqizo emisha kubeke amafemu e-Chenghai njengabaphakeli abaphambili emakethe yomhlaba. Lezi zinkampani zigcizelela ukwakhiwa komkhiqizo, amalungelo empahla yengqondo, namasu okuthengisa ahambisana nokushintsha okuthandwayo kwabathengi emhlabeni wonke. Kodwa-ke, lokhu kugcizelelwa kwekhwalithi nokuqanjwa okusha kusho ukuthi amathoyizi ka-Chenghai avame ukuza ngentengo ephezulu, okuwenza afaneleke kakhulu ezimakethe ze-niche kanye nabathengi abafuna imikhiqizo esezingeni eliphezulu.

I-Yiwu: I-Powerhouse of Mass Production and Distribution

Ngokuphambene, i-Yiwu, idolobha eliseSifundazweni saseZhejiang elidume ngemakethe yalo enkulukazi, lithatha indlela ehlukile. Njengesizinda sohwebo samazwe ngamazwe esibucayi, imboni yamathoyizi ye-Yiwu ikhanya ngokukhiqizwa nokusabalalisa ngobuningi. Indawo yemakethe enkulukazi yedolobha inikezela ngamathoyizi anhlobonhlobo, ahlanganisa yonke into kusukela kumathoyizi ajwayelekile kuya ezibalo zakamuva zesenzo, ezibhekelela inqwaba yamakhasimende omhlaba.

Amandla e-Yiwu asekulawuleni kwayo uchungechunge lokuhlinzekwa kwempahla kanye nokukhiqiza okungabizi kakhulu. Idolobhakazi lisebenzisa imakethe yalo yempahla encane ukuze lifinyelele umnotho wezinga, okwenza abakhiqizi banikeze amanani ancintisanayo okunzima ukuwafanisa kwenye indawo. Ukwengeza, inethiwekhi ye-Yiwu eqinile yezokuthutha iqinisekisa ukusatshalaliswa okusheshayo ngaphakathi nangaphandle, iqinise ngokwengeziwe isikhundla sayo ekuhwebeni kwamathoyizi emhlabeni jikelele.

Nakuba i-Yiwu ingase ingagxili ngamathoyizi obuchwepheshe obuphezulu njenge-Chenghai, ikwenza lokho ngevolumu kanye nokuhlukahluka. Ukuzivumelanisa nezimo kwedolobha ezimakethe kuyamangalisa; amafekthri ayo angashintsha ngokushesha ukukhiqizwa okusekelwe ekushintshashintsheni kwesidingo, ukuqinisekisa ukutholakala njalo kwezinto ezithandwayo. Kodwa-ke, ukugxila ekukhiqizeni ngobuningi kwesinye isikhathi kuza ngenxa yokujula kokuqanjwa kabusha nokuthuthukiswa komkhiqizo uma kuqhathaniswa neChenghai.

Isiphetho:

Sengiphetha, uChenghai kanye ne-Yiwu bamele amamodeli amabili ahlukene embonini yamathoyizi yaseChina echumayo. I-Chenghai ihamba phambili ekuthuthukiseni imikhiqizo esezingeni eliphezulu kanye nokwakha uphawu oluqinile lwemikhiqizo ehloselwe phezulu kwemakethe, kuyilapho i-Yiwu ibusa ekukhiqizeni ngobuningi, ihlinzeka ngezinhlobonhlobo zamathoyizi ngamanani ancintisanayo ngokusebenzisa iziteshi zayo zokusabalalisa eziqinile. Womabili amadolobha anikela kakhulu embonini yamathoyizi yomhlaba wonke futhi abhekelela izingxenye zemakethe ezihlukene kanye nezidingo zabathengi.

Njengoba imakethe yamathoyizi yomhlaba iqhubeka nokuvela, bobabili u-Chenghai kanye ne-Yiwu bazogcina izindima zabo kodwa futhi bangase babhekane nezinselele ezintsha namathuba. Intuthuko kwezobuchwepheshe, ukushintsha okuthandwa ngabathengi, kanye nokushintshashintsha kwezohwebo emhlabeni jikelele kuzoba nomthelela nakanjani endleleni la madolobha asebenza ngayo futhi asungule izinto ezintsha emkhakheni wamathoyizi. Noma kunjalo, izindlela zabo ezihlukile zokukhiqiza nokusabalalisa amathoyizi ziqinisekisa ukuthi bahlala bengabadlali ababalulekile emnothweni wamathoyizi womhlaba.